Google Dominates Search but Bing Moving up Fast
It's no surprise that Google comfortably dominates search. There has not been much movement either way for the search giant MoM or YoY.
What I find troubling is that Yahoo -- the number two search engine -- has seen a significant decrease YoY of 17%. During the same period Bing has seen a 51% increase.
Amplify’d from blog.nielsen.com
In July 2010, despite a slight drop in share from June 2010, Google remained the top search site, accounting for over three out of five searches (64.2%).
Yahoo! followed with 14.3% share of U.S. searches while MSN/Windows Live/Bing held a 13.6% share. Both engines experienced a slight relative increase in Month-on-Month share (2% and 4%, respectively). Together these top three engines account for more than 9 out of 10 searches (92.1%).
Top U.S. Search Sites for July 2010, Ranked by Share of Search Rank Brand Share of Search MoM change % YoY change % 1 Google Search 64.2% -1% -1% 2 Yahoo! Search 14.3% 4% -17% 3 MSN/Windows Live/Bing Search 13.6% 2% 51% 4 Ask.com Search 2.1% 2% 24% 5 AOL Search 1.9% -3% -38% Source: The Nielsen Company
Read more at blog.nielsen.com
Top U.S. Search Sites – July 2010, Ranked by # of Searches Rank Brand Searches (000) MoM change % YoY change % All Search 8,856,795 -3% -16% 1 Google Search 5,682,023 -4% -17% 2 Yahoo! Search 1,262,772 1% -30% 3 MSN/Windows Live/Bing Search 1,208,470 -1% 28% 4 Ask.com Search 189,243 3% 4% 5 AOL Search 172,401 -10% -47% Source: The Nielsen Company
Folders: technology
Leave a comment